Building A Rap Career From the Ground Up

Building A Rap Career From the Ground Up

"From the time I started rapping, always knew that I could win/ Then I laid my own foundation, brick by brick, and with cement/ I became solidified." - Bakes

If you're an aspiring rapper, you know firsthand the effort and passion that goes into creating and performing hip-hop music. From writing a song, recording it in the studio, and performing it live on stage, it requires hours of dedicated focus. Whether you're just beginning or well on your way to building a successful career, there is no denying the hard work and dedication that it takes to make it in the rap industry. 

Setting Clear and Specific Goals

Setting clear and specific goals is crucial to building a successful rap career. It's essential to hold a vision of where you want to be in the future, whether it's to sign with a major label or remain independent, collaborate with other artists, or tour the country (Then, the world!). It's important to break down these larger goals into smaller, more manageable steps that you can work towards. This helps you to stay motivated and to track your progress along the way.

It's also key to set both short-term and long-term goals, as well as in-between check points. Short-term goals help you to achieve quick victories, which can keep you motivated and encouraged to keep pushing forward. Long-term goals are the end goal that you're striving towards and help you to stay focused on your ultimate objective. If your dream is to leave a lasting legacy thorugh your music, it is wise to put more thought into making songs that have substance and a message.

Building a Strong Foundation

Building a strong foundation is another crucial aspect of building a successful rap career. This comprises honing all aspects of your craft as an artist, networking with other reputable industry professionals, and cultivating a loyal fanbase. It's essential to perfect your skills as a rapper, whether it's writing lyrics, recording on the microphone in a professional studio, or performing in live venues. Consistent practice and hard work can help you to improve your craft and stand out in a saturated industry.

Networking with other industry professionals is also beneficial. Attending industry events, collaborating with other artists, and connecting with industry professionals can help you to build valuable relationships and opportunities for growth. Cultivating a fanbase is another critical aspect of building a strong foundation. Performing at events (Example: Open mic nights or opening for bigger artists in concert), releasing music online through distribution, and promoting your music through various digital marketing and outreach channels can help you to gain exposure and build a following.

Watch the "From the Ground Up" (Official Music Video) by Bakes:


Overcoming Obstacles

Building a rap career from the ground up is not necessarily easy. Obstacles and challenges can arise, such as rejection, lack of opportunities, or industry politics. When faced with these challenges, it's essential to stay focused on your goals and to find ways to overcome them. This can involve seeking out relevant resources or support, improving your skills and expertise, or simply remaining determined and persevering through tough times. Remember to pursue your passion with fearlessness.

It's important to have a positive mindset and to stay motivated even when faced with obstacles. Believing in yourself and your abilities can help you to overcome challenges and achieve success in the rap industry.


Building a rap career from the ground up requires rigorous work, dedication, and a solid foundation. Setting clear and specific goals, growing a strong foundation, and overcoming challenges are universal elements of building a successful rap career. It's important to think with a positive mindset, stay laser focused on your goals, and work harder than everyone else to achieve success in the music industry. So, if you're an aspiring rapper, keep pushing towards greatness, and remember that with hard work and dedication, anything is possible.

Listen to the Song/ Album "From the Ground Up" by Bakes on Spotify, Apple Music, and YouTube.

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